» Visa Pompeii advertising/design goodness - advertising and design blog
To raise awareness of Visa’s sponsorship of the Pompeii exhibit at our National Museum, we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution made sure nobody could miss our message. Advertising Agency: TBWA\Tequila, New Zealand
Executive Creative Director: Andy Blood
Creative Director: Guy Roberts
Art Director: Tamryn Kerr
Copywriter: Michael Goldthorpe
Stadt Apotheke, Kreuzlingen: Skin Cancer Guerilla | Ads of the World
Guerrilla marketing - putting “sun kills” tags on sunbathing people to raise awareness of the potential for getting skin cancer.
- cthrin
Adidas Turns the Sneaker Into an Augmented Reality Device | Gadget Lab | Wired.com
Big news!
Adidas will be releasing sneakers in February that have an augmented reality kick to them - featuring a a 3D world complete with interactive games that use the sneaker as a controller device. The shoes will cost between $65 and $95. This should be interesting!
- cthrin
